The New Feminists

Our goal is to promote gender equality, gender equity, and the advancement of Womxn in entrepreneurship. Help us reach our goal so that we can continue to partner with local organizations that align with our initiatives. 10% of sales will be donated to charities that promote diversity, inclusion, and equality for all.
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BUY ONE. GET ONE 25% OFF.

Limited time only. Use code "BOGO" at checkout.

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New Collection

Accessories

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Fresh in my white tee...

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Why Shop Detroit's Future is Female?

DFF - The New Feminists is a Detroit-based apparel company. We’re dedicated to creating the coolest eco-friendly loungewear on the market that actually makes you look and feel good. Our unisex and eco-friendly sweaters are super comfy and offer empowering messages to inspire you.

  • Classic DFF Crew Sweater

Women are bad ass individuals. Once we harness our power no one can stop us.

Dominique Davenport

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